Archive for March, 2012
Are you someone who is employed for a small business or owns one? Have you already considered starting or becoming employed for a corporation that is not too large? People who work for an organization, especially a small one that involves regular customer contact, must possess strong communication skills to create customer satisfaction and increase their odds for job retention and advancement. Business owners must have strong communication skills to please customers and employees. There has to be an excellent flow of communication among the customers, employees and managers for a business to succeed. By reading this article, you will learn how to communicate effectively to improve your small business.
One aspect that involves employing strong business communication skills is effectively interacting with everyone. You must be able to start a conversation with others, especially your customers, at any given time.
As a bed and breakfast owner you find that during holiday periods you could fill your establishment ten times over and you are turning away business, yet at other times you are empty. Your objective is to come up with a strategy to help “fill the gaps”.
Identify who is your customer?
As a bed & breakfast owner, your customer base largely consists of individuals and couples who are on holiday and stay for both short stays (typically a day or two) as well as longer periods, say a couple of weeks. While traveling through your city they choose to stay at your bed & breakfast because they prefer the “feels like home” experience over larger and more impersonal hotels.